The ELCOR 55 inch 4K UHD Digital Standee is one of India most popular large-format floor-standing digital signage solutions. With a 55-inch 4K Ultra HD screen, 400 nits brightness, and a rugged commercial-grade mild steel enclosure, it delivers powerful visual impact in the busiest public environments — from shopping malls to airport lounges. 4K UHD — 400 Nits Brightness The 3840 × 2160 4K UHD display at 400 nits brightness ensures content is brilliantly vivid and clearly legible in well-lit indoor commercial spaces. Whether playing high-definition brand videos, product promotions or event information, the 55 inch screen commands attention at every viewing distance. Anti-Vandal Design The unit features a robust anti-vandal enclosure with toughened glass and secure hardware designed to withstand daily contact in high-traffic public locations. Built for unattended, continuous commercial operation with minimal maintenance. MS Steel with Powder Coating + Optional Wheels The entire structure is fabricated from mild steel (MS) with a durable powder-coated finish, giving it a sharp, professional look. An optional rolling wheel base allows easy repositioning for events, seasonal displays or reconfiguration of retail and hospitality spaces. Where to Use Shopping malls, airports, cinemas, hotel lobbies, hospitals, restaurants, corporate offices, banks, showrooms and any high-footfall commercial or public space.